Wednesday, May 6, 2020
Environmental issues in Blue Mountains â⬠MyAssignmenthelp.com
Question: Discuss about the Environmental issues in Blue Mountains. Answer Environmental issues in Blue Mountains The Blue Mountains region is one of the very beautiful mountain regions in New South Wales in Australia. These mountains are the consisted of the range of mountains, plateaus and escarpments that extends to the Great Dividing Range in Australia ("Blue Mountains | Sydney, Australia - sydney.com", 2017). Recently, it has been facing some environmental issues or concerns. These problems have been effective in the marketing and attracting tourists for their industry ("Blue Mountains | Sydney, Australia - sydney.com", 2017). The major environmental issues are there along with the political, economic, social, technological and legal factors (Holden, 2016). The environmental forces in the tourism industry have a major impact in the shaping of the marketing mix. The advertisement, promotion and the price ranges for tourism has to be addressed in such manner that the tourists become interested in this. It is very important for the tourism industry to focus on the conservation of the natural regions. This is very important for that particular industry than the other industry. Environment is the factor that attracts the visitors (Holden, 2016). It is the same in case of Blue Mountains as well. Transport is another concern in the environmental issue regarding tourism. The high rate of transport consumption will be very much important for this industry. These transport vehicles emit a large amount of the greenhouse gases while they travel huge distances in shorter periods. Tourists coming to Blue Mountains are a lso in need of the transport vehicles and it is definitely very important to introduce eco-friendly vehicles for the visitors here (Holden, 2016). The environmental degradation can be avoided in this way. The more environmentally sustainable vehicles should be prepared that will cater to the sustainability of the environment. Moreover, ecotourism should be encouraged as it enforces a healthier environment for the visitors and tourists. Business condition of Blue Mountains It is very important to find out the strengths, weaknesses and opportunities to assess the business condition of the Blue Mountains. These are the most important things in the process so that the organization can attract more guests at their disposal (Forsyth et al., 2014).The effects of globalization has put some major impacts on the tourism industry and affected the business conditions as a whole. Politics, economics, natural environment, Government policies and laws have a huge impact on the business conditions. These things affect the business a lot. Tourism industry falls in this line too. Strengths The fiscal management policies of Blue Mountains are very strong and this caters for the needs of the economy. They are a recognizable brand in the area and the world at large. This will be very helpful to build a better popularity for them (Forsyth et al., 2014). Their customer service is very satisfactory and commendable. This accounts for a sustainable future. The quality control management is also excellent in this organization. Weaknesses Their website is very weak and therefore it does not contain the right information all the time. Their presence in the social media is not well enough and they do not update their website from time to time (Forsyth et al., 2014). Opportunities They can expand their website for a better service. They should target to educate their customers. They must expand their facilities as well. They should create emerging markets in other countries (Cavusgil, Ghauri Akcal, 2012). Threats They have a large number of competitors. Their consumers do not understand the difference between purified water and natural spring water. References Blue Mountains | Sydney, Australia - sydney.com. (2017). In.sydney.com. Retrieved 5 September 2017, from https://in.sydney.com/destinations/blue-mountains Cavusgil, S. T., Ghauri, P. N., Akcal, A. A. (2012).Doing business in emerging markets. Sage. Forsyth, P., Dwyer, L., Spurr, R., Pham, T. (2014). The impacts of Australia's departure tax: Tourism versus the economy?.Tourism Management,40, 126-136. Holden, A. (2016).Environment and tourism. Routledge.
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